News
05.23.12
THE 2012 FIFI WINNERS
The FiFi® Awards are considered the "Oscars" of the fragrance industry. This prestigious, iconic New York event showcases and honors the very best the fragrance world has to offer. Com... read on
05.22.12
A tidal wave of beach perfumes!
As the warm weather steals in, perfumers are already dreaming of summer. Warm, tropical smells of monoi, tiare blossom and vanilla are cropping up in their compositions… Guerlain proposes Lys... read on
05.17.12
Gaultier, couturier star for spring 2012
It’s just about impossible not to be aware of Jean Paul Gaultier this spring! Fragrance, soda, movies… The fashion designer is everywhere! On April 12, at the end of a show at the Crazy Horse... read on
05.15.12
Brad Pitt fronting for Chanel N°5, Mark Ronson at Fendi
Two new men are becoming faces of fragrances: Fendi will be featuring Mark Ronson, while Chanel ihas snagged… none other than Brad Pitt! It’s official, Fendi will be launching their first men’... read on
05.11.12
The Fragrance Foundation Announces Celebrity Guests...
A highlight of the evening will be the 2012 "Elizabeth Taylor Fragrance Celebrity of the Year Award" presented to JUSTIN BIEBER. The "Elizabeth Taylor Fragrance Celebrity of the Ye... read on
05.04.12
The Fragrance Foundation Reveals The 2012 Top Five FiFi® Finalists
New York N.Y. April 30th 2012. Cheers, applause, gasps and laughter wafted around the grand ballroom of The Mandarin Oriental Friday morning as The Fragrance Foundation hosted the 2012 FiFi®... read on
05.03.12
Summer scents: 5 irresistible collectibles to look out for
Summer is fast approaching, and it has plenty of olfactory surprises in store… Cacharel is unveiling Amor Amor Summer 2012, Fendi presents Fan di Fendi It Color, Yves Rocher has concocted a new v... read on
05.01.12
Selena Gomez & Katy Perry: exciting new perfumes!
New from the world of celebrities for spring 2012: Katy Perry and Selena Gomez are both launching perfumes that won’t go unnoticed. On the program: scents with an ultra-girly spirit and… totally... read on
04.26.12
Lily-of the-valley scent for May Day
In France, it’s traditional to give people a sprig of lily-of-the-valley for May Day, so lily-of-the-valley scents are popular that day too. The only problem is figuring out which one to choose!... read on
04.25.12
The 2012 Top Ten FiFi® Finalists
New York NY April 12th 2012. The Fragrance Foundation is pleased to share the 2012 Top Ten FiFi® Finalists. “Announcing the top ten finalists is exciting as now we can really say we are in Fi... read on